Digital Design
Digital Design
Using an appropriate digital program or app, entrants will design either a digital work of art, collage, enhanced photograph, or graphic with text.
Description
Students may enter one project per subcategory but can submit additional projects as part of a group. However, group members must differ for each project. Using an appropriate digital program or app, entrants will design either a digital work of art, collage, enhanced photograph, or graphic with text. Projects with links to websites should be entered in the Interactive Media category. Due to digital judging, all projects must be submitted digitally as a PDF or image.
Subcategories
Procedures
Projects must be designed digitally. Entrants are encouraged to be creative and incorporate clip art, photos, and interesting fonts in the appropriate projects. However, if copyrighted elements are used, be sure they are considered Fair Use or provide written permission in your documentation. Any copyrighted or Creative Commons materials should also be credited on your entry form. To ensure the integrity of these categories, please indicate if you used AI tools to manipulate your project and how you used AI tools.
Judging Criteria
Creativity/Originality
Creativity and Originality: The project demonstrates the uniqueness of the concept and reflects the designer's personal perspective in creating the digital artwork or informational text. The work clearly shows the use of original ideas to communicate the intended purpose to the audience.
Subject Matter: The theme or topic is thoughtfully chosen and is presented in a visually engaging and innovative manner, capturing the audience’s attention.
Organization/Structure
Layout and Composition: The arrangement of visual elements is carefully structured, with attention to balance, font size, font type, and alignment. The overall flow of the design enhances clarity and maximizes its visual impact.
Typography: Fonts, sizes, and spacing are used effectively to create a text layout that is aesthetically pleasing and easy to read, contributing to the overall design quality.
Overall Effectiveness/Presentation
Technical Proficiency: The design exhibits a high level of attention to detail and consistency, adhering to design principles and best practices. The digital work effectively captivates and maintains the viewer's interest through the use of compelling visuals and graphics.
Clarity of Message: The design communicates its intended message clearly and effectively, making a strong impression on the audience. The overall effectiveness of the product is judged by how well it expresses ideas and achieves its purpose.
Appropriate Design Techniques/Resources
Visual Design: The project demonstrates skillful use of color, imagery, and graphic elements to create a cohesive and visually appealing design.
Incorporation of Graphics: Graphics are integrated effectively to support the text and enhance the overall understanding of the content. Judges will also assess how the designer has utilized technology to its fullest potential in the development of the project.